Fridgy® Soft Coolers: Ice-Cold Gear for Hot Aussie Days


Fridgy 20L Weekender Cooler in Commando Green with lid open – Insulated soft cooler filled with drinks, showcasing its spacious interior, waterproof zipper, and durable design for outdoor adventures.
The range, explained

Insulated Cooler Bags Built for Aussie Heat

Clocking on, heading bush, or chasing waves on the weekend, Fridgy® Soft Coolers are built to keep your food and drinks chill, all day long. Lightweight, rugged, and ready for anything, these insulated cooler bags go where the hard coolers can’t.

From the 6L Mini Chill lunch cooler and the 8L CribMate™ crib bag to the 14L CribMate™ Plus and the 20L Weekender, every one has heavy-duty insulation, a wipe-clean liner and easy-carry straps.

Proudly Aussie-designed and tradie-tough, they’re the soft esky alternative that actually fits your life.

Why Fridgy

Why Aussies Trust Fridgy® Soft Coolers

SUPERIOR THERMAL INSULATION

Next-level cooling power that keeps meals and drinks fresh for hours.

LIGHTWEIGHT & PORTABLE

Sling it over your shoulder, chuck it in the ute, or carry it to the beach — no bulk, no hassle.

WATERPROOF ZIPPER + FRONT POCKET

Stash your snacks, keys, or phone safely — rain, splash, or shine.
The line-up

Find Your Fridgy® Soft Cooler

8L CribMate™ Soft Cooler – Compact, Durable, Everyday Carry

For smoko runs, commutes, and solo missions.

  • Fits 10 cans + ice
  • Shoulder strap + hand straps for grab-and-go
  • Compact, rugged, ready anytime

14L CribMate™ Plus Soft Cooler – Everyday MVP, More Room, More Missions

For bigger days on-site or longer road trips.

  • Fits 14 cans + ice
  • Tough, sleek, versatile as hell
  • Perfect balance of size and capacity

20L Weekender Soft Cooler – Adventure Cooler, Built to Roam

For beach trips, campouts, and backyard BBQs.

  • Fits 20 cans + ice
  • Stays cold all day, even in the sun
  • Go-anywhere, carry-anything cold storage

Shop Soft Coolers That Keep Up With You


You don’t slow down — and neither do we. Fridgy® Soft Coolers are made for all-day chill, whether you’re on-site, off-grid, or on the move. No clunky bulk, no warm beers, no letdowns.

Order now and keep it cold, light, and adventure-ready. Built for life, built the Fridgy® way.

BUILT-IN BOTTLE OPENER

Because the last thing you want to forget on a Friday arvo is the opener.

TOUGH AS NAILS

Made to handle job sites, campsites, and everywhere in between.

PROUDLY AUSSIE-DESIGNED

Built for local conditions, not passing trends. Fridgy-tough because it has to be.

Questions

Before you ask

What sizes are available in Fridgy’s soft cooler range?

Four sizes: the 6L Mini Chill, the 8L CribMate™, the 14L CribMate™ Plus and the 20L Weekender. The smaller bags suit work lunches and smoko, the bigger ones suit day trips, camping and carrying cold drinks for the crew.

How long will a Fridgy soft cooler keep contents cold?

With high-density insulation and a durable liner, Fridgy soft coolers keep food and drinks cold for hours, even in the Aussie sun. Add ice bricks or frozen bottles for all-day chill.

Are Fridgy soft cooler bags durable?

Absolutely. They’re made from heavy-duty materials with reinforced stitching, sturdy zips, and a hard-wearing outer shell built to handle worksites and outdoor use.

Can I use a Fridgy soft cooler as an esky alternative?

Yes, our soft coolers are a lightweight, portable alternative to a hard esky, with the bonus of being easier to carry and store when not in use.

Are the soft cooler bags easy to clean?

Yes, the interior liner is wipe-clean, so spills and mess are easy to deal with. Simply empty, wipe, and it’s ready for your next adventure.

Are Fridgy soft coolers good for worksites?

Yes. The 8L CribMate™ is a solid crib bag for one, while the 14L CribMate™ Plus and 20L Weekender are ideal for tradies who need a rugged lunch cooler with room for drinks.

Do you offer soft ice chest coolers?

Yes. The 14L CribMate™ Plus and 20L Weekender both work as a soft ice chest, holding multiple cans or bottles with ice packs to keep them cold through the day.

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